ExecuJet & Bombardier’s Jets & Jewels Event Shines Again
For this event, ExecuJet and Bombardier formed an
association with local media and events partner, Live Out Loud, who
brought together an exclusive collection of the world's top luxury
products and services. The other main sponsor to the event was
specialist banking group, Investec. As in previous years at venues
such as Santa Barbara, California, Palm Beach, Florida, Texas and
the first international event in Johannesburg in 2007, the private
jet hangar was transformed into an elegant function venue with
white draped walls, lounge seating from Bakos Brothers, and a
fashion ramp, lighting and sound from Multi Media Event
Staging.
Over 450 guests were welcomed to ExecuJet's premises before
being escorted to the lavishly decorated hangar to find a
Bombardier Challenger 605 on display. Showcased outside were two
Learjet 45 business aircraft and a Global Express, accompanied by
two Maseratis.Bejewelled dancers in black
cat suits stood on platforms showcasing watches, diamonds and other
gems from World's Finest Watches & Jewellery. The special
guests and celebrities were captivated by the exquisite aerial silk
acrobat display, followed by models arriving in a Challenger before
showcasing Hugo Boss, Armani and Lacoste.
The prize draw allowed a select few to
win remarkable gifts such as a 1 carat diamond from World's Finest
Watches and Jewellery, a weekend at Legends Golf Course, a trip to
Lion Sands Private Game Reserve, a bottle of Diamant Classique
containing a ¼ carat diamond, and "his and hers" perfume from
Amouage.
ExecuJet South Africa launched their new
JustFly Programme on the evening, which entails an advance payment
for a set number of flying hours at a discounted rate.
"The objective of this event was to
present an unforgettable experience as well as to entertain current
clients and future prospects. Jets & Jewels highlights our
aircraft alongside some of the world's most sought after brands,
providing our collective clientele the opportunity to experience
some of the world's most refined products in a very sophisticated
setting." said Ettore Poggi, Managing Director, ExecuJet South
Africa.
The Bombardier Jets & Jewels events originated in
Santa Barbara, California, USA, as a venue for luxury brand
manufacturers, service providers and retailers to host and
entertain their loyal customers, while offering them the
opportunity to experience other exclusive products in an intimate
setting.
The ExecuJet Aviation Group
The ExecuJet Aviation Group is a leading
global business aviation organisation offering a diverse range of
services including pre-owned and new
aircraft sales, aircraft management for private and commercial
registered aircraft, aircraft charter, aircraft maintenance,
aircraft completions management and fixed base
operations. Headquartered in Zürich, Switzerland, ExecuJet has
operations in five regions - Asia Pacific, Europe, Latin America,
Middle East and South Africa, embracing a workforce of over 800
experienced staff.
The ExecuJet Aviation
Group manages 150 business jets worldwide under the most stringent
safety standards. Its commercial fleet is operated under the
regulatory umbrella of eight regional civil aviation issued air
operating certificates (AOCs).
The ExecuJet Aviation Group is a sales
representative and dealer across four continents for Bombardier
Business Aircraft's family of Learjet, Challenger and Global
Express business jets. It is also an exclusive sales agent outside
North America for the eight to twelve passenger Aerion Supersonic
Business Jet.